PRODUCT DESIGN
Game Design Projects
ROLE:
Visual Design
UI/UX
Game Design
Interaction Design
Visual Design
UI/UX
Game Design
Interaction Design
TOOLS:
Figma
Adobe Illustrator
Adobe Photoshop
Adobe Animate
Figma
Adobe Illustrator
Adobe Photoshop
Adobe Animate
I worked as a Sr. Product designer in UX/UI for mobile games. Those were developed at GameCommerce in partnership with Snapchat for great clients such as Amazon, Dunkin' Donuts, Hennessy, Marvel, Puma, and Coach NY.
These mobile experiences changed the way digital marketers evaluate campaigns raising the bar from seconds to minutes of engagement.
Dunkin' Donuts - Donut Pop for Valentine's
was the most-time-played experience Snapchat campaign...ever.
I worked on the game concepts, visuals, animations UX/UI, and also banners for social media campaigns.
These mobile experiences changed the way digital marketers evaluate campaigns raising the bar from seconds to minutes of engagement.
Dunkin' Donuts - Donut Pop for Valentine's
was the most-time-played experience Snapchat campaign...ever.
I worked on the game concepts, visuals, animations UX/UI, and also banners for social media campaigns.
Halloween's Donut Pop
Goal: To promote new kinds of donuts for Halloween
Role: Ideation participant, Visual Design, UX/UI, Interaction design #photoediting #prototyping #interactiondesign
Outcome: The average playtime was the highest budget ever made with celebratory endorsements for an ad unit. 186-sec avg. time (per user per session). 3x avg. replays. 28% of users re-engaged for multiple sessions across several days
Endorsements: "We are so excited about how Donut Pop came to life! The final product is even better than we could ever imagine --it's so addicting and our users agree. We are seeing incredible time spent with the game as well as plenty of users playing multiple levels and replaying on an average of 3+ times. The results really POP!" Dunkin Team at Snapchat
Goal: To promote new kinds of donuts for Halloween
Role: Ideation participant, Visual Design, UX/UI, Interaction design #photoediting #prototyping #interactiondesign
Outcome: The average playtime was the highest budget ever made with celebratory endorsements for an ad unit. 186-sec avg. time (per user per session). 3x avg. replays. 28% of users re-engaged for multiple sessions across several days
Endorsements: "We are so excited about how Donut Pop came to life! The final product is even better than we could ever imagine --it's so addicting and our users agree. We are seeing incredible time spent with the game as well as plenty of users playing multiple levels and replaying on an average of 3+ times. The results really POP!" Dunkin Team at Snapchat
Valentine's Donut Pop
Goal: To promote new kinds of donuts for Valentine
Role: Ideation participant, Visual Design, UX/UI, Interaction design #photoediting #prototyping #interactiondesign
Outcome: Valentine's Donut Pop had the highest engagement of any interactive ad unit on Snapchat for over a year.
Goal: To promote new kinds of donuts for Valentine
Role: Ideation participant, Visual Design, UX/UI, Interaction design #photoediting #prototyping #interactiondesign
Outcome: Valentine's Donut Pop had the highest engagement of any interactive ad unit on Snapchat for over a year.
Dunkin' Run
Goal: To promote DD Winter Perks Program at ski resorts aligned with Winter Olympics
Role: Ideation participant, Visual Design, UX/UI, Interaction design, Motion Graphics, Visual Assets #illustration #prototyping #interactiondesign
Goal: To promote DD Winter Perks Program at ski resorts aligned with Winter Olympics
Role: Ideation participant, Visual Design, UX/UI, Interaction design, Motion Graphics, Visual Assets #illustration #prototyping #interactiondesign
Dry Eye Blast
Goal: Branding presence
Role: Ideation participant, Visual Design, UX/UI, Interaction design, Motion Graphics
#illustration #prototyping #interactiondesign
Goal: Branding presence
Role: Ideation participant, Visual Design, UX/UI, Interaction design, Motion Graphics
#illustration #prototyping #interactiondesign
The Incredibles Cookie Catch
Goal: To promote Incredibles 2 Movie release
Role: Ideation participant, Visual Design, Social Media Posts and Banners, #photoediting #illustration
Goal: To promote Incredibles 2 Movie release
Role: Ideation participant, Visual Design, Social Media Posts and Banners, #photoediting #illustration
Selfie Soccer World Cup Game
Role: Ideation, Visual Design, UX/UI, Interaction design, Motion Graphics, Visual Assets #illustration #animate #photoshop #photoediting #prototyping #interactiondesign
Role: Ideation, Visual Design, UX/UI, Interaction design, Motion Graphics, Visual Assets #illustration #animate #photoshop #photoediting #prototyping #interactiondesign
Quest Trip Game
Role: Ideation, Visual Design, UX/UI, Interaction design, Motion Graphics, Visual Assets #illustration #Sketch
Role: Ideation, Visual Design, UX/UI, Interaction design, Motion Graphics, Visual Assets #illustration #Sketch